SS14 Spotlight: Max & Heidi Jackets with Matching Wellies

This week we’re putting the spotlight on two of the main products in our Spring/Summer 2014 Kids Collection: our Max and Heidi Jackets.

If you want something that will keep your kids dry, comfortable and cool in the springtime rain, these jackets could be just what you’re looking for, and to complete the look, we’ve even designed matching welly boots!

Waterproof and Breathable

Our Max and Heidi Jackets are 100% waterproof, breathable and windproof. So this means you can let your kids enjoy the turn of the season, whatever the weather, without worrying about keeping them dry. The jackets have also been made with extra length and an integral three piece hood to provide unbeatable protection from the elements.

Colours and Prints

Our Max Jackets come in two different prints: Skydiver Dino Print (which has little spikes on the hood for added dinosaur effect) and Riviera Vintage Car Print. The Heidi Jackets are available in three prints: Fandango Navy Bow Print, Denim Ditzy Print and Mauve Mini Dot Print. The selection of different prints ensures that you are able to find something your little one will love.

Matching Wellies

We decided we would design matching Max Wellies and Heidi Wellies so that your kids can complete the look and be top to toe in their favourite print. And of course there is the added bonus of keeping the toes dry too. Rain? What rain!

Fully Jersey Lined

These Jackets promise to keep your kids dry, cool and comfortable at the same time as they feature a soft jersey lining that promises to chase away the chill and along with the breathability of the fabric, help to control any condensation build up during prolonged, energy filled periods in the rain.

Two Front Pockets

The Max and Heidi Jackets both feature two deep front pockets to keep the little hands warm and keep all the fun stuff safe.


The Heidi even features little bow-shaped buttons (just decorative as there is a zip underneath the flap) to keep your little girl looking ultra-cute!



So for the ultimate in cute rain protection, why not choose a Max or a Heidi for your kids this spring/summer? If you do decide to buy one, be sure to let us know what you think. We love to hear any feedback our customers might have as we are always growing, developing and improving our designs.

That’s all for this week- keep an eye out for next week’s post. We have some exciting news about our new Men’s Element Jacket!